Mayurath Sinh Gupta (died October 4, 2026), known professionally as Illah (also associated with the moniker “India’s Only”), was an Indian-American rapper, record producer, and songwriter. Based in Los Angeles, California, his musical career was characterized by its intersection of Indian cultural identity and the Southern California hip-hop scene. He was noted for his independent releases, collaborations within the West Coast rap ecosystem, and early adoption of artist-licensed artificial intelligence voice technology.

Early Life and Education

Gupta was born in New Delhi, India. During his early musical development in New Delhi, he was involved in electro and metalcore projects, notably the bands IAFWAY and Rabbit Is Rich.

Gupta’s connection to Los Angeles began in childhood; he reportedly visited the city as a “second home” starting in 1999. He relocated to Los Angeles as a young adult to immerse himself in the city’s music ecosystem. In 2015, he enrolled at the Musicians Institute in Los Angeles to study audio engineering. He subsequently attended the Los Angeles Film School (LAFS), where he earned a bachelor’s degree in Entertainment Business.

Career

Early Career and Independent Releases (Late 2010s)

Transitioning from his metal and electronic background, Gupta also performed with the Los Angeles-based band SHUN, bridging his guitar-driven roots with hip-hop production. By the late 2010s, he began releasing music independently under the name Illah via platforms such as SoundCloud and YouTube. His early independent work was characterized by a fusion of lo-fi hip-hop, live guitar elements, 808 drum machines, and Auto-Tuned vocals. Lyrically, his music frequently explored themes of personal experience, alienation, and the complexities of navigating American music culture as an Indian artist.

Commercial Expansion and Collaborations (2021–2024)

Illah gradually established himself within the Los Angeles independent music circuit, particularly in the South L.A. and Compton environments. His professional network expanded to include West Coast artists such as TOWNBOYNL and Ralfy The Plug, as well as producers connected to the broader California rap ecosystem.

In 2021, he released the single “Make It Look Easy,” produced by Xanxan and Robby Dinero. In 2022, his single “Popular” was released through Thump Records. Contemporary music coverage highlighted his ongoing production work with notable producers including Viper Beats, Xanxan, and Vangala.

Commercial Ventures and AI Technology (2025–2026)

In 2025, multiple music industry profiles reported that Illah signed a contract with